A client once witnessed what she called a “logo moment”. Designing for KidsXpress Life—a therapy program using art, music and movement to help kids heal—I created a logo featuring a child jumping up in an “X-shape”. One day, a kid in the program, after seeing the logo, spontaneously jumped into the air in the same “X-pose”, perfectly mirroring the design. The client called it “an instant logo moment”—best feedback ever, and proof that the right creative spark can truly make an impact. (visit kidsxpress.org.au)

Your story sparks my creativity—tell me your story and we’ll make something meaningful and amazing.

My story covers more than two decades of design for businesses, nonprofits, and governments all over the world, by mixing Dutch creativity with global experience to make designs that are the perfect fit for you and make you happy.

Vonk means spark in Dutch. There are these little “spark-like” moments that have kept me fired up through each stage of a design project.

Like these “vonkjes/sparks”:

* That first moment when connecting with your project and intentions, igniting the process of creatively resolving the problem

* The moment of finding that one bit of info, image, or whatever thingy—fueling the start of a great design concept

* A glowing response when presenting the final result… like my response, when I saw my first birthday cake!

* Watching the design take off. From that first spark, now out there to launch a revolution (too dramatic? …but hey, why not!)

Advertising

App design

Animation

Branding

Copywriting

Design consultancy

Display

Environmental

Event branding

Exhibition

Identity

Illustration

Logo

Marketing and strategy

Infographics

Photographic manipulation

Photography

Print

Packaging

Space fit-out

Video

Website

Writing

Social media

Social design

Signage

AGDA (Australian Graphic Design Association), American Express, Australian Embassy Brussels, Basic-Beat Recordings, Belkin Procycling Team, Better Future, Better Meetings, Billy Blue Creative, BuzzWomen.org, Brumbies Rugby, Chiropractie Natuurlijk, CloseTheGap, Commonwealth Ombudsman, Dataflex, Department of Communications and the Arts, Department of Health and Ageing, Department of Housing and Community Services, Fig Learning, ING, INO interiors, Jaarbeurs Utrecht, jij!, LA Gear Europe, Lotto NL-Jumbo Procycling Team, Meat & Livestock Australia, Graincorp., MindWorks, Minimaki, Museum of Australian Democracy at Old Parliament House, Nation, Nederlands Zuivelbureau, Nighttown Rotterdam, Ora hair, Playboy Magazine, Procycling Magazine, RTL Nederland, Mike Salisbury Communications, Scapino Ballet Rotterdam, Sony Music, Studio Spice & Co., Swell Design Group, Topsport Rotterdam, UCI (Union Cycliste Internationale), University of Canberra, Veronica Magazine, Virginia Haussegger, ZOO Group.